Ovation Film Fest
January - April 2025
Role Team
Producer Eliot Herron (Co-Producer), Michele Hratko (Co-Designer)
Applauding the next generation of filmmakers
Carnegie Mellon University didn’t have a film festival celebrating exclusively student-created cinema. In 2024, I produced Ovation Film Fest, an applause-filled debut of 12 student made short films, creating the branding, marketing materials, and event production.
This year, in 2025, I sought to reimagine Ovation Flim Fest, now with support from the Carnegie Mellon University Film Department, maintaining the event’s original brand, but refreshing the visual and verbal identity.
A night of stars, under the stars
Ovation Film Fest moved outdoors; a move designed to remove the barrier that tickets and traditional film fests create. Walkby viewing was encouraged; audiences were invited to stay a while with free popcorn and snacks—Ovation Film Fest’s mission was to make student short films as approachable and legitimate as possible.
Now under the stars, Ovation Film Fest needed a refreshed visual and verbal identity—showcasing the event’s “come as you are” style that maintained the excellence of the evening’s lineup.
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